New Delhi India- August 20, 2014– Australian technology company, Bluechiip Limited and
STMicroelectronics, a global semi-conducteur leader serving Customer across the Spectrum of electronics applications, the world’s top MEMS (Micro-Electro-Mechanical Systems) manufacturer and the leading supplier of MEMS for devices in consumer and mobile applications[1],today announced the transition to high-volume production for their jointly developed, unique MEMS-based tracking tags with the ability to meet demand in excess of 1 million tags a year. The Bluechiip tag is an ultra-high-integrity, all-mechanical tracking chip that, unlike an electronic tag, is impervious to extreme high and low temperatures, gamma radiation, moisture ,and other harsh conditions that would compromise traditional identification or tracking solutions such as labels, barcodes, or RFID technologies. This new chip uses MEMS resonator technology and contains no electronics whatsoever. Each chip is individually preprogrammed during manufacture with a unique identification, a process that makes it tamper proof, as well.
“The commitment and support of ST has enabled Bluechiip to achieve this commercial breakthrough. ST is a valued partner of Bluechiip and has played a key role in facilitating the Bluechiip tag to be adopted in more universal applications,” said Dr Jason Chaffey, Managing Director and CEO of Bluechiip. The Bluechiip tag has been successfully adopted by customers in Australia, China, Italy, and the USA, mainly in applications of biobanking and other biomedical related fields such as pathology, clinical trials, and bio-repositories.Bluechiip has also built up a global distribution network covering 10 countries and all major biomedical and healthcare centers around the world to effectively address the market.
Anton Hofmeister, General Manager of ST’s Fluidic MEMS Division said, “Passing all of the certifications and approvals for the unique Bluechiip tag is an important milestone and demonstrates ST’s flexibility, process expertise, and customer focus in the ramp to mass production. ST’s MEMS
technical leadership and partner-driven approach accelerates innovation and helps us and our partners expand quickly into new markets.” The biomedical application of the Bluechiip tag is a strategic move by ST to target the use of Motion MEMS technology into the next high-growth area. ST has pioneered and led the application of MEMS in mobile devices, gaming, automotive, navigation, healthcare, wellness, and the coming wave of wearables. The new “tracking” market addressed by the Bluechiip tag demonstrates the pervasiveness of MEMS technology and its adaptability into new innovative solutions.
Although the Bluechiip tracking technology was initially developed for applications in the healthcare and biomedical industries, its extreme robustness, ability to track temperature, and resistance to tamperingis ideally suited for other high-value applications in food, vaccines, security, defense, aerospace, and aviation.
