Continuing its strong focus on India, Panasonic celebrates the launch of its first Microwave Owen Cooking Lab in the country. This will be the fourth in the world after Russia, China and Japan. With Panasonic cooking appliances, regular and special meals are more delicious, more fun and easier to make than ever. It is this experience that the Microwave Owen Cooking Lab wants to create perfectly suiting the Indian kitchen needs today.
Keeping in mind with the same and a few benefits that the brand aims to provide through this lab is to develop Indian recipes that can be incorporated in the auto-cook menu of brand’s microwaves. Also, classes, workshops and sessions will be held imparting training to service, sales staff and chefs pan India. This will help them realize the benefits of using the brand’s products. It will also prepare the sales team, dealers and sales men who will gain familiarity with the uniquely designed solutions gaining a more technical and detailed know-how about their features and aspects. With the opening of this lab, the company will also provide regular feedback and have interactions and dialogue with consumers which will keep them updated about day to day improving and innovative technologies.
Talking about the launch Mr. Gaurav Minocha, Product Group Head AC & HA, Panasonic India said “Panasonic continues to represent a huge opportunity to help its consumers by providing the most innovative technology and latest solutions which will help them save on time and money while still delivering them with high quality cooking results. India is a very important market for Panasonic and I am sure that this Microwave Owen Cooking Lab will benefit the users in every possible way”
The company continues to develop products that are best suited to the India needs and requirements and with the same in mind, the brand focuses on consumer insight driven product development matching the Indian kitchen requirements.