Market-leading power efficiency and performance secures another major design win in the fast-growing wearables market
London, United Kingdom – March 14, 2016 – Dialog Semiconductor plc, a provider of highly integrated power management, AC/DC power conversion, solid state lighting (SSL) and Bluetooth® Smart technology, today announced its latest design win in a consumer wearable device. The Misfit Shine 2 fitness and sleep monitor uses the Dialog DA14581 SmartBond™ Bluetooth Smart System-on-Chip (SoC) to connect to smartphones and other Bluetooth-enabled devices. Misfit merged with Fossil Group, a global design, marketing, and distribution company specializing in consumer lifestyle and fashion accessories, in December 2015.
Shine 2 is a powerful new wearable device in Misfit’s fitness tracking offering. It has an elegant, slim profile and includes new features, functions and capabilities without sacrificing the market-leading 6-month battery life of its predecessor. A tiny coin cell battery powers the device. Shine 2 accurately tracks fitness activity and sleep patterns. It has a built-in accelerometer complemented by a newly-added 3-axis magnetometer. The tracker displays progress and time using a multitude of rainbow-colored lights and motivates users with Misfit Move, a feature that encourages them to be active with a vibrational nudge. A prominent feature of Shine 2 is call and text notifications in the form of vibration and unique light patterns. Compared with the original version, the new tracker offers improved touch responsiveness using capacitive sensing, as well faster syncing and extended Bluetooth range.
“Consumers are demanding wearables that not only function well but look good too. Once again, Dialog is the enabling technology for design innovation in a leading consumer device,” said Sean McGrath, Senior Vice President and General Manager, Connectivity, Automobile & Industrial Business Group for Dialog Semiconductor, “We are proud to partner with Misfit in providing low power Bluetooth connectivity for next-generation wearables where elegance, beauty and long-lasting operation are key drivers of consumer demand.”
Dialog’s Wearable-on-Chip™ Bluetooth Smart SoC technology is designed to minimize time to market and reduce the size and costs of wearable computing devices while maximizing battery life. According to analyst IHS, the market for wearables will be worth $32 billion by 2019 (IHS Technology) when 230 million of them will be sold.
