Create a top-notch platform with global footprints through new identities
April 9, 2019, Asia Pacific – Microlease, a global leader in the procurement of test equipment, has officially announced its role in Asia as Electro Rent since April 2019. After the successful acquisition of Maikeli by Yilai Reservoir in February 2017, the next step of the integration of the Maikeli and Livingston brands.
David Whitfield, CEO of Elaine Asia, said, “We are very excited to bring these three brands together to create a top platform for global footprint. So far, we have become the largest supplier of test and measurement equipment in the industry. ”
The merger includes all of the company’s operations in Gurgaon and Bangalore, India, Penang, Malaysia and Taiwan, China. All future business in China will also operate under the Yilai Reserve. The total value of assets that the group can use for leasing, leasing or selling will exceed $1 billion, accounting for the largest inventory in the industry.
With a team of highly skilled experts covering all aspects of the project, as well as financial and asset management experts, Ile will be able to serve a wider range of customers and address the biggest technical and financial challenges they face in testing and measurement.
According to Nigel Brown, CEO of Elaine, “In addition to the large amount of equipment available for purchase, lease or lease, Iraite will provide world-class asset management for companies looking to maximize their existing investments. This is for our customers. , employees and all partners are exciting news. We will expand our equipment team to provide a wider geographic coverage to better serve our market and ensure a higher level of availability and higher levels. Technical service.”
The North American operations are headquartered at Corporate Pointe in West San Fernando, California, while European operations are still based in the London office. The business in Singapore is still operating under the Livingston brand.