Natarajan Balakrishnan
Managing Director of EPCOS India Private Ltd.
Greetings to you from TDK Corporation!
TDK’s motto, Attracting Tomorrow, carries more relevance today with increasing opportunities in India and we are happy to be present for the second consecutive year in electronica India. TDK is a familiar name to many Indians, who still associate the TDK brand with the company’s highly successful audio and video cassettes. TDK, however, has since shifted its focus away from the B2C market. Today, the company has positioned itself globally as a leading manufacturer of electronic components and solutions for several strategic markets such as energy, power transmission and quality, automotive and industrial electronics, home appliances, telecommunications, and health care.
Innovativeness in electronic components
With a history of more than 80 years of innovation TDK Corporation has introduced major advances in core technologies for electronic components such as magnetic materials, multilayer technology, thin-film technology, rare earth magnets, and more. All of these are based on extensive R&D capabilities that are supported by a global R&D network linking India with Japan, Europe, USA, China, and other Asian countries. Based on its innovativeness and manufacturing strength TDK has generated healthy revenue in fiscal 2017 from sales of around JPY 1178 billion (USD 10.5 billion) with an operating profit margin of 17.7 percent coming out of the efforts of 100,000 employees around the world.
Strong history in India
The main share of TDK’s current electronic components business in India was started decades ago under Siemens Ltd, India, which served as the sales arm of Siemens Matsushita (S+M). The company changed to EPCOS India Private Limited when EPCOS AG evolved from S+M in 1999. In 2008, EPCOS AG was acquired by TDK Corporation and since then the company has grown to be a leading player in this field. Today, TDK in India is a healthy 725+ Crore company with close to 2200 employees in three factories and five sales offices throughout the country, as well as a strong network of dealers. Products made in India are most relevant to our current demands here and include film capacitors and ferrite cores for a wide range of electronics applications and used extensively in energy, power transmission and quality, industrial electronics and home appliances. The products produced in India serve almost every leading player in these industries, both Indian companies as well
as multi-national corporations. More than 50 percent of the products TDK manufactures in India are exported across the globe.
Focus on markets of the future
With the Indian government’s focus on the reformation and transformation of the economy under a wide range of initiatives, including Make in India, Digital Governance, Infra Development, Renewable Energy, Inclusive Growth and others, many promising opportunities are opening up for TDK as a strong and reliable partner. Among others, they include:
• Energy sufficiency, 24×7 power, rural electrification, power for all, renewable energy with emphasis on solar energy
• Road and rail infrastructure
• Smart cities
• Mobile phone manufacturing
• Automotive sector
• Electric vehicles
Global capabilities on display at electronica India 2017
electronica India 2017 in New Delhi gives TDK an excellent platform to showcase its portfolio for the fastest growing markets of the future, with a special focus on Automotive and Information & Communications Technology (ICT) as well as on Industrial and Infrastructure. Visitors can learn what TDK has to offer in strong growth markets such as health care, wearables, base stations, smart metering and e-mobility, to name just a few. For example, under the application areas Industrial and Renewable TDK is highlighting its innovative products used in solar inverters, wind power generators, industrial drives, three-phase UPS, transmission and distribution lines, smart meters and LED lighting. The broad range of sensors and haptic solutions is on display for Automotive, while leading-edge miniaturized communication modules and wireless charging solutions for smartphones and wearables are highlighted for ICT. With its global capabilities as a leading electronic components manufacturer TDK will help advance the electronics industry in India and thus support the many initiatives to modernize India’s infrastructure and expand its high-tech industry.
